Brandifesting™ · 1:1 guidance
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The Legacy Brand Experience
8 weeks
The culmination of the journey: a complete transformation and an identity system that sustains long-term growth.
Investment$3,990 USD$9,990,000 COP
Who it is for
- You want a complete transformation of your brand.
- You need an identity system that sustains long-term growth.
- You think long term, value strategic depth and respect the process.
Probably not yet if
- You only want a logo, or execution without strategy.
- You need to rush the process.
Includes
What The Legacy Brand Experience includes
- Format
- 1:1 guidance
- Duration
- 8 weeks
Investment$3,990 USD$9,990,000 COP
- The 8 stages of the journey, in their most complete expression
- Extended archetype session (60 min), PDF report and live activation ritual
- Brand Soul Audit, detailed competitive map and a perception survey of a real audience
- Brand Core, Transformation Statement, Ideal Customer Profile and Brand Narrative Seed
- Complete Strategy Blueprint: positioning, voice, messaging, naming and brand architecture
- 2 to 3 logo concepts and a proprietary graphic symbol
- Complete Brand Manual
- Complete Clarity Codex, in text and image
- Unlimited refinement rounds within the project
- Social media kit: 6 editable templates (Canva)
- Operational stationery kit: letterhead, invoice, quote and payment receipt
- Branded email signature
- Designed brand presentation (up to 10 slides)
- Label and packaging for one product
- A bank of 20 personalized AI photos, with your Decreta Visual DNA applied
- 4 pieces of your choice from the extensions menu
- Live Revelation Ceremony
- 90-day evolution report and roadmap
How the journey unfolds
The 8 stages of Brandifesting™, in their most complete expression, with these deliverables.
Stage 0Archetype Reading
The Threshold
- Archetype quiz
- Interpretation session (60 min)
- Archetype report in PDF
- Live archetype activation ritual
Stage 1Brand Diagnosis
The Ordinary World
- Brand Soul Audit
- Live diagnostic session (60 min)
- Detailed competitive map
- Perception survey of a real audience
Stage 2Purpose, Mission and Vision
The Call and the Refusal
- Brand Core Document
- Transformation Statement
- In-depth Ideal Customer Profile
- Brand Narrative Seed
Stage 3Brand Strategy
Meeting the Mentor
- Complete Brand Strategy Blueprint
- Tone of Voice System
- Messaging Framework
- Naming Direction
- Brand Architecture Map
Stage 4Visual Identity
Crossing the Threshold
- 2 to 3 logo concepts
- Proprietary graphic symbol
- Complete Brand Manual (composition, spacing, co-branding and glossary)
Stage 5Refinement
Tests, Allies and Enemies
- Unlimited rounds within the project
- Stakeholder feedback map
Stage 6Implementation
The Ordeal
- Social media kit: 6 editable templates (Canva)
- Operational stationery kit: letterhead, invoice, quote and payment receipt
- Branded email signature
- Designed brand presentation (up to 10 slides)
- Label and packaging for one product
- A bank of 20 personalized AI photos (Decreta Visual DNA)
- 4 pieces of your choice from the extensions menu
Stage 7Launch
The Reward
- Launch narrative
- Complete Clarity Codex (text and image, in extended manual format)
Stage 8Evolution
The Road Back
- 90-day evolution report and roadmap
- Scaling strategy
- Evolution guide
- Live Revelation Ceremony
The three levels, side by side
| The Brand Emblem | The Brand Soul Awakening | The Legacy Brand ExperienceThis level | |
|---|---|---|---|
| Format | Creative direction | 1:1 guidance | 1:1 guidance |
| Duration | 2 weeks from the creative direction session | 4 weeks | 8 weeks |
| Investment | $799 USD$1,990,000 COP | $1,990 USD$5,990,000 COP | $3,990 USD$9,990,000 COP |
| The 8 stages of the journey | Archetype reading and visual identity directed by Decreta; the rest with the method's guides | Guided in live sessions | In their most complete expression, in live sessions |
| Archetype reading | Self-guided quiz and a creative direction session (60 min) | Interpretation session (30 min) | Extended session (60 min), PDF report and live activation ritual |
| Brand diagnosis | Self-guided workbook, reviewed by Decreta | Brand Soul Audit (5 to 8 pages) | Brand Soul Audit, detailed competitive map and a perception survey of a real audience |
| Purpose, mission and vision | Guided exercises, reviewed by Decreta | Brand Core Document and a working session (60 min) | Brand Core, Transformation Statement, Ideal Customer Profile and Brand Narrative Seed |
| Strategy and positioning | Self-guided template, reviewed by Decreta | One-page positioning, with the archetype applied to the message | Complete Strategy Blueprint: positioning, voice, messaging, naming and brand architecture |
| Visual identity | 1 logo concept, color palette and typography | 1 logo concept, color palette and typography | 2 to 3 logo concepts, palette, typography and a proprietary graphic symbol |
| Style guide or brand manual | Brand Style Guide (8 to 12 pages) | Basic Brand Manual | Complete Brand Manual |
| Rounds of adjustments | 1 round | 1 round | Unlimited within the project |
| Clarity Codex | Not included | Personalized | Complete, in text and image |
| Social media kit | Not included | 3 editable templates (Canva) | 6 editable templates (Canva) |
| Email signature and presentation | Not included | Email signature and an editable presentation template | Email signature and a designed presentation (up to 10 slides) |
| Operational stationery | Not included | Not included | Letterhead, invoice, quote and payment receipt |
| Label and packaging for one product | Not included | Not included | Included |
| Bank of AI photos | Not included | Not included | 20 personalized AI photos, with your Decreta Visual DNA applied |
| Pieces from the extensions menu | Not included | 2 of your choice | 4 of your choice |
| Evolution | 30-day self-review template | Short 30-day performance report | Live Revelation Ceremony, 90-day evolution report and roadmap |
Each level includes the previous one in the sense of the method. If you move up a level, you invest only the difference.
Prefer a shorter first step?
The Brand Soul Awakening walks the same 8 stages in 4 weeks, with a basic brand manual and a more compact implementation kit. If you begin there and decide to advance, you invest only the difference between what you have already invested and this level.
Explore The Brand Soul AwakeningWorking with Decreta Studio has been wonderful. I always had a dream, which was to bring my therapy brand to life, and Decreta understood my essence and what I wanted to express perfectly. Today my brand has strength, it is authentic, it is beautiful and it has purpose.
Frequently asked questions
How long does the process take?
Eight weeks, with 1:1 guidance and live sessions.
How is it different from The Brand Soul Awakening?
Both walk the 8 stages. The Legacy Brand Experience adds an extended archetype session with a report, a competitive map, a perception survey of a real audience, a complete Strategy Blueprint, a complete brand manual and unlimited refinement rounds.
Does it include design for a product?
Yes. It includes the label and packaging of one product, plus a bank of 20 personalized AI photos with your Decreta Visual DNA applied.
How many rounds of adjustments do I get?
Refinement rounds are unlimited within the project.
Can I order additional pieces?
Yes. They are quoted per project, and every investment in Decreta generates a credit redeemable on additional pieces for 12 months.
Begin with the diagnostic call.
We name your exact gap and the shortest path to close it.