Dimonde

Brand, packaging and e-commerce for a luxury coffee brand

Dimonde

Brand, packaging and e-commerce for a luxury coffee brand

Client
Dimonde
Category
Brand strategy, packaging, web
Level
The Brand Soul Awakening
Year
2020, 2024
Concept
Dimonde is a luxury coffee brand for coffee lovers and travelers.
The challenge was to create a brand whose archetype was steeped in luxury and experiences around coffee, then bring it to an e-commerce website that presents its offer to an international audience, with a buying and immersion process as meaningful and inspiring as the brand's promise.
Process
We developed the brand strategy first and then the website.
We developed a brand strategy focused on an archetype of luxury and experiences around coffee, and carried it into the packaging and visual identity. Then we created an e-commerce website centered on user experience, so buying and immersing yourself in coffee would be as meaningful and inspiring as the brand's promise.
What we designed
- Brand strategy
- Visual identity and packaging
- E-commerce website

Result

A unique brand full of luxury and experiences.

Dimonde has a unique brand full of luxury, exquisiteness and experiences, and an e-commerce website that presents its offer to an international audience.